Pole Divas
/ Melbourne, AustraliaA powerful backend for a high-energy brand.
- UX & UI Design
- Modular Content
- Custom Development
- Intuitive Content Management

Project overview
Working with Lorien was all about streamlining complexity. Pole & Aerial Divas is a massive brand that needed to move away from fragmented tools and into a unified system.


We didn't just refresh the design; we built a digital engine that powers multiple studios, mobile apps, and a private member community—all from one single dashboard.
The challenge
Managing multiple studios, instructors, and hundreds of students across different platforms was creating a massive administrative bottleneck.


The brand was outgrowing its tech, requiring a unified system that could handle high-level operations.
What we did
(and what we avoided)
Multi-studio backend architecture
Private member video portal
Modular CMS components
Seamless booking integration
- Cluttered, heavy interfaces
- Manual data entry
- Generic, rigid templates
- Fragmented user experiences




Our focus lies in delivering tangible bottom line outcomes that make a real impact.

- Custom Ecosystem DesignWe designed a high-energy, premium UI that reflects the brand’s vibrance while ensuring a smooth UX for class bookings.
- The "Divas Hub" PortalDeveloped a secure, login-only area for students to access a manageable database of video tutorials and training content.
- Modular CMS DevelopmentBuilt a flexible system using Custom Post Types (CPT) to manage teachers, competitions, and promotions across all locations easily.
So thrilled with David at Studio Quatro. Our new website is everything we wanted and more. He was so incredibly responsive and patient and provided such great advice and design ideas. 100% would recommend!
Lorien Stark / Marketing at Pole and Aerial Divas


